韩国 has been one of the fastest growing economies in the world for many years. A strong domestic industry and an attractive consumer base make it an interesting market for Swedish companies.

对PG电子官方免费下载公司有吸引力的市场

专注于国际贸易, 韩国 has profiled itself as one of the most developed and influential countries in Asia. The country has entered into free trade agreements that cover many countries of the world, 包括2011年与欧盟达成的一项协议. Since then, many customs and trade barriers have disappeared. The size and level of development makes the 韩国n market attractive for Swedish companies in various industrial sectors.

销售增长潜力

今天, 韩国 is the 11th largest economy in the world and PG电子官方免费下载’s third largest export market in Asia. Being one of the most industrialised countries in the world, 韩国 is at the forefront in many industry segments where Swedish companies can act as suppliers. We see opportunities in a wide range of segments such as consumer goods, 智能城市, 智能工业, 制造业, 医疗保健, transportation and sustainable energy solutions. Korea is a global leader in industries like automotive, 海运和近海, 半导体和存储芯片, 化学品和电动汽车电池, 信息通信技术和消费电子产品. 近年来, the country has also emerged as a strong cultural influencer in the region, 搭上“韩流”, 导出媒体内容, 食物, 全球医疗保健和美容产品.

应对竞争

作为一名PG电子官方免费下载投资者, it is good to be aware that 韩国 has a well-developed domestic market with established products. 了解我们的行业 & Invest commissioner 约翰春’s tips on how to tackle the competition below.

我们如何提供帮助

Business PG电子官方免费下载 has been active in 韩国 since 1997. 连同我们在PG电子官方免费下载的办事处, we actively support market growth for Swedish companies in Korea and Korean business investments in PG电子官方免费下载. 我们的PG电子游戏包括市场分析, 战略建议, partner search support and last but not least, helping you understand and navigate the local business culture.

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约翰春

贸易 & 韩国投资专员
What are the main advantages for expansion in 韩国?

韩国 is a strong influencer regionally in terms of trends and culture. As a well-developed industrialised country there is a steady demand for innovative, high-quality products and solutions with strong brands. It is a large and well-developed domestic market on a relatively small geographic area. When business decisions are made, however, implementation is done at high speed. Seoul is one of the world's largest metropolitan areas with a population of 25 million and is therefore a good test market on a small surface!

What are the risks and challenges companies face in 韩国?

There is a risk that Swedish companies underestimate the strong local competition. 作为一个发达的工业化国家, Korea has many globally leading medium-sized and large companies to compete with. It is important to be able to offer something unique or to have a strong brand to attract the interest of a Korean customer. Local establishment is of high importance to handle the strong local competition.

是否需要考虑文化方面的因素?

做好准备是很重要的, appear as locally present as possible and to understand the importance of titles and cultural formalities. It is also essential to understand that contacts made at fairs and other events rarely are decision makers. In order to anchor a purchase decision or business deal, it's important to have contacts at different levels. Rotation of staff is common in Korea and if you rely on one contact only, you risk losing the relation you have built up with the company.

保持联系
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